GRANOFIBRA
Projeto de redesign de marca e embalagem para a barra de cereal GranoFibra, da Parati, uma das maiores empresas de alimentos do Sul do Brasil. O projeto teve o objetivo de revitalizar a linha para dar mais destaque no ponto de venda, em um nicho concorrido e com grandes marcas
Serviço
Identidade Visual | Marca | Design de Embalagem
Cliente
Parati
Ano
2019
Com o projeto de redesign, a linha melhorou a qualidade aparente do produto, deixou mais atual e gerou diferenciação. No processo, foram produzidas mais imagens para destacar e diferenciar cada sabor, utilizando também cores mais leves para diferenciar as versões light.
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